September 1, 2013

September 1, 2013

View Full Issue Table of Contents
Feature: Secrets Of Marketing

Decompression: Myth, Magic, or Miracle

By Eric Kaplan11 min

Feature: Secrets Of Marketing

Inside Chirotouch From Emerging Tech Company to Innovation Powerhouse

Feature: Secrets Of Marketing

The Unlikely Defender of the Subluxation Interview with Gary Jacob, DC, LAc, MPH, DipMDT

View Full Issue
More Features
3031
Feature: Secrets Of Marketing

Decompression: Myth, Magic, or Miracle

O nce again, our profession is at odds with itself over something whose benefits it should be welcoming with open amis - "spinal decompression".One of my early mentors told me. "Chiropractors circle the wagons and then shoot at each other." Today it

By Eric Kaplan11 min

2021
Feature: Secrets Of Marketing

Inside Chirotouch From Emerging Tech Company to Innovation Powerhouse

By TAC Staif R on walks through his department, musing at the firmly presented evidence of new plans and proj­ects displayed on a large wall-mounted flat screen TV. At ChiroTouch. it's all about transparency. Even employee must be able to quickly to

1011
Feature: Secrets Of Marketing

The Unlikely Defender of the Subluxation Interview with Gary Jacob, DC, LAc, MPH, DipMDT

ByTAC G ary Alan Jacob, DC, LAc, MPH, DipMDT completed his baccalaureate studies in Phi­losophy of Science. He graduated from Los Angeles College of Chiropractic in 1978 and the California Acupuncture College in 1981. He was the first DC and the 12t

4445
Feature: Secrets Of Marketing

Static Surface EMG: The Blood Pressure Cuff For Chiropractic Care

and Blood pressure measurement lias become well-accepted as a means of screening for cardiovascular health and tracking effectiveness of treatment. But the American Heart Association states clearly that test-rctest reliability is poor, with variable

By David Marcarian, Nancy Miggins7 min

5051
Feature: Secrets Of Marketing

Balance your Life and Grow your Practice

T he old saying "Seeing is Believing" became the theme to a recent trip or should we say. chiropractic recon­naissance mission. The purpose of the trip was to visit multiple chiropractic clinics and get to the bottom of why some clinics arc successf

By Dave Braun, Troy Amdahl7 min

5455
Feature: Secrets Of Marketing

MRI Spine Protocols

Y ourpatcint has radicularpain in the lumbo-sacral distribution that is status post-motor vehicle accident and you order a lumbar MRI. The report rendered by a board certified general radiologist concludes mild disc bulging at L5-S1. However, upon f

By Mark Studin6 min

64C3
Chiropractic Around The World

CHIROPRACTIC AROUND THE WORLD

Clackamas Chiropractor Cleared of False Charges CLACKAMAS. OR An administrative law judge decided a Clackamas chiropractor didn't commit fraud, pinch a client's butt or commit other improper acts but was tlic target of lies by a dis-gnintlcd former

4041
Feature: Secrets Of Marketing

Why Should Patients Choose You?

W hether you are opening a new practice, buying an existing practice, or just working every day to grow, getting new patients and keeping them is a daunting task. Compe­tition is around every comer and simply advertising exceptional chiropractic car

By David Pritt4 min

4849
Feature: Secrets Of Marketing

Five Ways to Market Your Chiropractic Practice

A rc you looking for new ways to market your chiroprac­tic business? Have you tried traditional methods but have not seen the returns that you were hoping for in your company? Do you need a fresh, new approach to promoting the sen ices you offer? Ev

By Tom Owen III4 min

3637
Feature: Secrets Of Marketing

Motion Limitations Hamper Runner

History and Presenting Symptoms The patient, a 33-ycar-old female, is a marketing director who took up running for stress reduction and weight loss. She has been running for six months and has progressively increased her mileage. She is experiencing

By John Danchik4 min

August2013 September2013